Marketing Specialist

<strong>Acme Manufacturing Company, a Robotic Integrator/Machine tool builder seeks a service technician to diagnose and service installations globally.</strong>

Auburn Hills, MI

Acme Manufacturing Co.

<strong>Our mission is to expand and continually improve, utilizing quality practices and employee involvement to manufacture surface finishing systems, for the production manufacturing industry, both in the domestic and international markets that result in customer and employee satisfaction. Acme is always interested in considering qualified individuals, especially mechanical, electrical, and software engineers. If you have robotic programming experience, we&rsquo;d like to hear from you.</strong>

keywords: summary,join,sales,management,analysis,creative,relationships,degree,experience,communication,knowledge



Overview: Acme is expanding our global robotic finishing technology through a diversified balance of industries and locations. The marketing program will support this initiative.<br /><br />This is a new position. The successful candidate will lead marketing initiatives and work in a self-directed environment<br /> <ul> <li>Acme provides custom engineered flexible robotic systems.</li> <li>We service 20+ industries in numerous countries globally.</li> </ul>
Responsibilities: <strong>The Marketing Specialist will</strong><br /> <ul> <li>Create Acme&rsquo;s master customer and industry association lists.</li> <li>Work with sales to update and maintain current customer information.</li> <li>Evaluate the collection of information and develop future marketing strategies for Acme including but not limited to: <ul> <li>Online commercials to support Acme&rsquo;s expertise.</li> <li>Product brochures.</li> <li>Trade shows.</li> <li>Updated acme&rsquo;s website with new product info and brochures.</li> <li>E-mail blasts.</li> <li>Industry articles in print and online.</li> </ul> </li> <li>Update and keep Acme&rsquo;s website and social media feeds current.</li> <li>Provide regular news releases, literature bulletins, PowerPoint presentations etc.</li> <li>Develop and implement marketing and advertising campaigns.</li> <li>Liaison with key suppliers and relationships to leverage our marketing exposure.</li> <li>Track sales data.</li> <li>Research market trends and prepare forecasts.</li> <li>Work cooperatively with multiple company departments and outside entities.</li> <li>Be part of our new Customer Relationship Management (CRM) software development program</li> </ul>
Requirements: <ul> <li>A four-year degree, or equivalent, from an accredited university.</li> <li>At least four years of Industrial Marketing responsibility.</li> <li>Top-notch written and verbal communication skills.</li> <li>Demonstrated knowledge of effective social media use.</li> </ul>