Category Analyst

<p><strong>Acosta is proud to foster a corporate culture that is empowering, inclusive and responsible. Our values center on people, integrity, results, trust, teamwork, innovation, and balance. Having associates who live these values and have a great passion for what they do makes Acosta a terrific company to work for.</strong></p>

Eden Prairie, MN

Acosta - Corporate

<p><strong>Acosta is the engine that drives greater sales and market share for consumer goods manufacturers and retailers around the world. A privately held sales and marketing agency based in Jacksonville, Fla., Acosta has more than 100 offices around the world&nbsp;with more than 25,000 employees. Learn more about how our values, services and, most importantly, people are changing the CPG experience with proven results.</strong></p> <p><strong>Acosta is proud to foster a corporate culture that is empowering, inclusive and responsible. Our values center on people, integrity, results, trust, teamwork, innovation, and balance. Having associates who live these values and have a great passion for what they do makes Acosta a terrific company to work for.</strong></p> https://www.acosta.com/

keywords: provide,marketing,teamwork,create,analysis,support,degree,communication,education,teamwork,sales

Full-Time

Overview: The primary responsibility of this position is to provide for the integration of syndicated scanning data and/or demographic information into graphical presentations and/or category management business reviews within the assigned Marketing area.
Responsibilities: <ul> <li> <p>Coordinate with the branch marketing manager and/or the category development manager to implement strategic plans developed by sales and marketing for the market, hub, client or customer team.</p> </li> <li> <p>As directed, create business reviews and presentations dealing with specific needs as they pertain to category management, top line reports, and "New Client Interviews".</p> </li> <li> <p>Responsible for the use and understanding of IRI and ACNielsen syndicated scanning data, Spectra Demographic data and systems utilized to generate the information for category reviews.</p> </li> <li> <p>Analyze and create base marketing presentations for assigned clients within the market, hub, client or customer team.</p> </li> <li> <p>Assist business managers, clients and/or trade contacts, marketing and MIS departments in order to fulfill requirements as needed within the market, hub, client or customer team.</p> </li> <li> <p>Participate in local market presentations and assist in the operation of presentation equipment (computers, LCD Panel, overhead, etc.) as required.</p> </li> <li> <p>Coordinate efforts and communications with the region's marketing hub to ensure all information and analytical requirements for the branch are being met.</p> </li> <li> <p>Visiting customers in the market with business managers may be required.</p> </li> <li> <p>Miscellaneous duties as assigned.</p> </li> </ul>
Requirements: <p><strong>Qualifications</strong></p> <ul> <li> <p>Bachelor's degree or equivalent work experience.</p> </li> <li> <p>Prefer college degree or equivalent experience in marketing analysis (or previous experience as a category analyst) with specific knowledge or IRI and/or ACNielsen systems, data and their uses in building category business reviews.</p> </li> <li> <p>Must be computer literate with a high degree of proficiency in Windows and related software applications including Excel, Word, PowerPoint, email, fax, database management, AC Nielsen, Spectra (in offices where applicable) and IRI data.</p> </li> <li> <p>Must be able to effectively communicate with others.</p> </li> <li> <p>Must be able to operate a calculator, computer, printer, fax machine, telephone and copy machine.</p> </li> <li> <p>Must be able to make presentations coupled with excellent written and verbal communication skills.</p> </li> <li> <p>Must be attentive to detail and accurate.</p> </li> <li> <p>Must be able to effectively interact with peers, sales group and management teams.</p> </li> <li> <p>Must be able to work effectively in a team environment.</p> </li> </ul>