Head of Marketing

<div class="page" title="Page 1"> <div class="section"> <div class="layoutArea"> <div class="column"> <p>Our client company is a globally recognized name in their industry, with a strong international presence. They operate in a specialized hardware and electronics manufacturing environment, with a growing product line. In conjunction with their global strategy, they are seeking a highly accomplished, innovative, and forward-thinking Head of Marketing to develop the team, be a strategic partner, and aide in their commitment to ESG. Additional information will be given to qualified candidates.</p> </div> </div> </div> </div>

San Jose Area, CA

Career Opportunities International (C.O.I.)

<p>Your Global Talent Partners</p> <p>Career Opportunities International (C.O.I.) is a dynamic and progressive international search firm with offices in the US and Europe. C.O.I. assists companies large and small, across international borders, to find highly qualified professionals to fill mid and upper-level management positions.</p> <p>We have an international team of executive recruiters and partners who understand business from a global perspective but also have an in-depth understanding of local business practices in a multi-cultural society. We are dedicated and experienced professionals with the ability to identify the perfect match in the shortest time possible.</p> <p>Our clients trust that we will maintain the highest standards of integrity with a commitment to deliver unsurpassed results.</p> http://www.coiexecutives.com

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Vice President

Overview: <div class="page" title="Page 1"> <div class="section"> <div class="layoutArea"> <div class="column"> <p>Our confidential client is looking for a passionate, resilient, creative, and influential leader to be their Head of Marketing. This is an extraordinary career move for someone looking to advance. We are looking for an open and agile individual, able to perform under pressure and successfully develop teams. The Head of Marketing will manage a small team of direct reports and will have increasing responsibilities over time. The Head of Marketing can expect to work heavily with Sales, R&amp;D, and the Operations functions. Other key duties of this position involve building and developing high-performing teams, cross-functional collaboration, improving communication channels, and organization. If you are a passionate, energized, and charismatic leader who can challenge and motivate a team, this role may be for you!</p> <p>This role's responsibilities will include partnering with senior leadership to determine business priorities and initiatives as well as inbound and outbound marketing, based on specific company needs and their local and international strategic plans.</p> </div> </div> </div> </div>
Responsibilities: <div class="page" title="Page 1"> <div class="section"> <div class="layoutArea"> <div class="column"> <ul> <li>Define an overall marketing strategy for the Americas</li> <li>Partner with the President, key leaders, and other stakeholders in Sales, Operations, and R&amp;D</li> <li>Manage inbound and outbound marketing, branding, campaigns, the updating of the company website, and cross-functional collaboration</li> <li>Manage a creative and forward-thinking Marketing department</li> <li>Create a vision for the marketing department including processes and goals through strategy, execution, and forecasting</li> <li>Lead and manage the transformation for sustainable results and accelerate profitable growth. This will include developing a high performing work team (HPWT) and making needed adjustments to the Marketing department's structure</li> <li>Create and promote a vision for inbound and outbound marketing which will encompass duties in ROI analysis, continuous learning, thought leadership, A/B testing, marketing automation, lead generation, advertising campaigns, sales promotions, product demonstrations, referral programs, partnerships, podcasts and content creation, and workshops</li> <li>Effectively lead a team and position products through market research, competitive analysis, value proposition development, technical specifications, and feedback integration, among others</li> </ul> </div> </div> </div> </div>
Requirements: <div class="page" title="Page 2"> <div class="section"> <div class="layoutArea"> <div class="column"> <ul> <li>Minimum Bachelor&rsquo;s degree in Marketing, Engineering, or related field</li> <li>7-15 years' working experience in marketing and sales roles, including progressive leadership responsibilities</li> <li>Proven experience driving profitable growth in a medium sized company</li> <li>Prior experience with M&amp;A required</li> <li>Experience with Marketo or similar software required</li> <li>Experience in traditional marketing and product marketing</li> <li>Recent or continuous exposure to electronics manufacturing or related industry experience</li> <li>Strong strategic and influential leadership experience</li> <li>Outstanding change management skills with an agile mindset</li> <li>Proven experience leading significant transformation in a fast pace and growing environment</li> <li>Excellent verbal and written communication skills for all levels</li> <li>Ability to work in office</li> <li>Ability to travel up to 30%, to both domestic and international locations</li> <li>Exposure to the Sales function preferred in order to understand clientele and their needs</li> <li>Global exposure a plus</li> <li>Agile, creative, resilient, passionate, proactive, and able to empower and motivate a team</li> <li>A Green Card or citizenship for the United States is required for consideration in this position</li> </ul> </div> </div> </div> </div>