Director of Marketing

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Hollywood Casino at Toledo

Hollywood Casino Toledo

<h3>COME JOIN THE FUN AT</h3> <span style="font-size: 40px;">HOLLYWOOD CASINO TOLEDO</span> <h5>A PENN ENTERTAINMENT PROPERTY</h5>

keywords: grow,teamwork,culture,goals,marketing,prepare,business development,training,program,analysis,operations,build,management,teamwork,quality assurance,communication,technical,degree,experience

Regular Full-Time

Starting from $90,000 annually, based on experienc

Overview: We&rsquo;re always looking for talent that believes in having fun. At PENN Entertainment, you&rsquo;ll get to be a part of an exciting industry, where the days and nights are fast paced. You&rsquo;ll work with an incredibly diverse set of coworkers driven by their enthusiasm for helping people find and have more fun. You&rsquo;ll also get to work at a company that cares about your career growth and will help you get the support you need to expand your possibilities.<br /> <br /> Initial placement within the salary range is based on an individual's relevant knowledge, skills, and experience. Base salary is just one component of our competitive Total Rewards package, which includes wellness programs designed to support our team members' financial, physical, and mental well-being. Specific benefits&mdash;such as day-one medical coverage, 401(k) matching, and annual performance bonus&mdash;may vary by position. Paid time off is earned according to the local policy and increases with the length of employment.<br /> <br /> Click <a href="https://www.pennentertainment.com/corp/careers/life-at-penn" target="_blank" rel="noopener noreferrer">HERE</a> to discover how we empower team members to grow, thrive, and advance in their careers.<br />
Responsibilities: <div class="iCIMS_InfoMsg iCIMS_InfoMsg_Job"> <div class="iCIMS_Expandable_Container"> <ul> <li class="iCIMS_Expandable_Text"><span data-contrast="auto">Responsible for directing the overall operations and staff of the Casino Marketing department.&nbsp; Develops, implements and manages operational goals and monitors achievements of performance and profit objectives</span><span data-ccp-props="{&quot;134233117&quot;:true,&quot;134233118&quot;:true,&quot;335551550&quot;:6,&quot;335551620&quot;:6}">&nbsp;</span></li> <li class="iCIMS_Expandable_Text"><span data-contrast="auto">Develops and implements marketing strategies to maximize volume and market share; investigates potential opportunities for incremental revenue.</span><span data-ccp-props="{&quot;134233117&quot;:true,&quot;134233118&quot;:true,&quot;335551550&quot;:6,&quot;335551620&quot;:6}">&nbsp;</span></li> <li class="iCIMS_Expandable_Text"><span data-contrast="auto">Builds loyalty and develops sustained effective relationships among valued VIP customers; establishes and maintains relationships with industry influencers and key community and strategic partners.</span><span data-ccp-props="{&quot;201341983&quot;:0,&quot;335551550&quot;:6,&quot;335551620&quot;:6,&quot;335559739&quot;:0,&quot;335559740&quot;:240}">&nbsp;</span></li> <li class="iCIMS_Expandable_Text"><span data-contrast="auto">Setting measurable goals for customer development staff with regards to growing high end play, andgenerating more play out to the current database. </span><span data-ccp-props="{&quot;134233118&quot;:true,&quot;335551550&quot;:6,&quot;335551620&quot;:6}">&nbsp;</span></li> <li class="iCIMS_Expandable_Text"><span data-contrast="auto">Ensures that scheduling is done in an effective and efficient manner to ensure coverage at peak time to support VIP customers and events, while maintaining labor costs, meeting staffing objectives and achieving guest satisfaction.</span><span data-ccp-props="{&quot;134245417&quot;:false,&quot;201341983&quot;:0,&quot;335551550&quot;:6,&quot;335551620&quot;:6,&quot;335559739&quot;:0,&quot;335559740&quot;:240}">&nbsp;</span></li> <li class="iCIMS_Expandable_Text"><span data-contrast="auto">Responsible for preparing, monitoring and adhering to budgets and ensuring compliance to departmental budget initiatives.</span></li> <li class="iCIMS_Expandable_Text"><span data-contrast="auto"> Reports budget concerns / deviations to the Executive Management / GM.&nbsp; </span></li> <li class="iCIMS_Expandable_Text"><span data-contrast="auto">Ensure effective control of marketing results, and takes corrective action to guarantee that achievement of marketing objectives falls within designated budgets.</span></li> <li class="iCIMS_Expandable_Text"><span data-contrast="auto">Actively supervises the successful completion of host special events on property, collaborating with otherdepartment as needed.</span><span data-ccp-props="{&quot;134233117&quot;:true,&quot;134233118&quot;:true,&quot;335551550&quot;:6,&quot;335551620&quot;:6}">&nbsp;</span></li> <li class="iCIMS_Expandable_Text"><span data-contrast="auto">Vendor coordination, management and negotiation.  Responsible for accuracy and timeliness of all charges and payments relating to vendor efforts.</span><span data-ccp-props="{&quot;134233117&quot;:true,&quot;134233118&quot;:true,&quot;335551550&quot;:6,&quot;335551620&quot;:6}">&nbsp;</span></li> <li class="iCIMS_Expandable_Text"><span data-contrast="auto">Guide preparation of marketing activity reports and present to executive management.</span><span data-ccp-props="{&quot;201341983&quot;:0,&quot;335551550&quot;:6,&quot;335551620&quot;:6,&quot;335559739&quot;:0,&quot;335559740&quot;:240}">&nbsp;</span></li> <li class="iCIMS_Expandable_Text"><span data-contrast="auto">Supports and maintains a consistent property image throughout all product lines, promotional materials, and events.</span><span data-ccp-props="{&quot;201341983&quot;:0,&quot;335551550&quot;:6,&quot;335551620&quot;:6,&quot;335559739&quot;:0,&quot;335559740&quot;:240}">&nbsp;</span></li> <li class="iCIMS_Expandable_Text"><span data-contrast="auto">Designs and implements a bonus system that provides acceptable incentives aligned to revenue and profitability objectives.</span><span data-ccp-props="{&quot;134233117&quot;:true,&quot;134233118&quot;:true,&quot;335551550&quot;:6,&quot;335551620&quot;:6}">&nbsp;</span></li> <li class="iCIMS_Expandable_Text"><span data-contrast="auto">Ensures effective utilization and maintenance of CRM system</span><span data-ccp-props="{&quot;134233117&quot;:true,&quot;134233118&quot;:true,&quot;335551550&quot;:6,&quot;335551620&quot;:6}">&nbsp;</span></li> <li class="iCIMS_Expandable_Text"><span data-contrast="auto">Enthusiastically supports, actively promotes, and demonstrates superior customer service in accordance withdepartment and company standards and programs. </span></li> <li class="iCIMS_Expandable_Text"><span data-contrast="auto"> Ensures customer service standards are followed by all team members and addresses issues as they arise.  Responsible for the overall achievement of department customer service goals.    </span><span data-ccp-props="{&quot;134245417&quot;:false,&quot;201341983&quot;:0,&quot;335551550&quot;:6,&quot;335551620&quot;:6,&quot;335559739&quot;:0,&quot;335559740&quot;:240}">&nbsp;</span></li> <li class="iCIMS_Expandable_Text"><span data-contrast="auto">Availability for evening, weekend and holiday work is required.</span><span data-ccp-props="{&quot;134233117&quot;:true,&quot;134233118&quot;:true,&quot;335551550&quot;:6,&quot;335551620&quot;:6}">&nbsp;</span></li> <li class="iCIMS_Expandable_Text"><span data-contrast="auto">Responsible for ensuring the compliance with all regulatory compliance within area of responsibility and reporting potential issues to Executive Management / GM.&nbsp;</span><span data-ccp-props="{&quot;201341983&quot;:0,&quot;335551550&quot;:6,&quot;335551620&quot;:6,&quot;335559739&quot;:0,&quot;335559740&quot;:240}">&nbsp;</span></li> <li class="iCIMS_Expandable_Text"><span data-contrast="auto">Maintains strict confidentiality in all departmental and company matters.</span><span data-ccp-props="{&quot;201341983&quot;:0,&quot;335551550&quot;:6,&quot;335551620&quot;:6,&quot;335559739&quot;:0,&quot;335559740&quot;:240}">&nbsp;</span></li> <li class="iCIMS_Expandable_Text"><span data-contrast="none">Responsible for staff development and training programs.</span><span data-ccp-props="{&quot;201341983&quot;:0,&quot;335551550&quot;:6,&quot;335551620&quot;:6,&quot;335559739&quot;:200,&quot;335559740&quot;:240}">&nbsp;</span></li> <li class="iCIMS_Expandable_Text"><span data-contrast="auto">Responsible for rewards and recognition program to maximize employee engagement.</span><span data-ccp-props="{&quot;201341983&quot;:0,&quot;335551550&quot;:6,&quot;335551620&quot;:6,&quot;335559739&quot;:200,&quot;335559740&quot;:240}">&nbsp;</span></li> <li class="iCIMS_Expandable_Text"><span data-contrast="auto">Evaluates team members within department and delivers constructive feedback to employees in regards toperformance.</span><span data-ccp-props="{&quot;201341983&quot;:0,&quot;335551550&quot;:6,&quot;335551620&quot;:6,&quot;335559739&quot;:200,&quot;335559740&quot;:240}">&nbsp;</span></li> </ul> </div> </div>
Requirements: <ul> <li data-leveltext="" data-font="Symbol" data-listid="13" data-list-defn-props="{&quot;335552541&quot;:1,&quot;335559684&quot;:-2,&quot;335559685&quot;:720,&quot;335559991&quot;:360,&quot;469769226&quot;:&quot;Symbol&quot;,&quot;469769242&quot;:[8226],&quot;469777803&quot;:&quot;left&quot;,&quot;469777804&quot;:&quot;&quot;,&quot;469777815&quot;:&quot;hybridMultilevel&quot;}" data-aria-posinset="1" data-aria-level="1"><span data-contrast="auto">Bachelor&rsquo;s degree in marketing, finance or related area; or equivalent combination of education and experience.</span><span data-ccp-props="{&quot;201341983&quot;:0,&quot;335551550&quot;:6,&quot;335551620&quot;:6,&quot;335559739&quot;:200,&quot;335559740&quot;:240}">&nbsp;</span></li> <li data-leveltext="" data-font="Symbol" data-listid="13" data-list-defn-props="{&quot;335552541&quot;:1,&quot;335559684&quot;:-2,&quot;335559685&quot;:720,&quot;335559991&quot;:360,&quot;469769226&quot;:&quot;Symbol&quot;,&quot;469769242&quot;:[8226],&quot;469777803&quot;:&quot;left&quot;,&quot;469777804&quot;:&quot;&quot;,&quot;469777815&quot;:&quot;hybridMultilevel&quot;}" data-aria-posinset="2" data-aria-level="1"><span data-contrast="auto">5 years of casino, sales and /or marketing experience with proven success exhibited in marketing, advertising, database marketing, promotions and special events.</span><span data-ccp-props="{&quot;201341983&quot;:0,&quot;335551550&quot;:6,&quot;335551620&quot;:6,&quot;335559739&quot;:200,&quot;335559740&quot;:240}">&nbsp;</span></li> <li data-leveltext="" data-font="Symbol" data-listid="13" data-list-defn-props="{&quot;335552541&quot;:1,&quot;335559684&quot;:-2,&quot;335559685&quot;:720,&quot;335559991&quot;:360,&quot;469769226&quot;:&quot;Symbol&quot;,&quot;469769242&quot;:[8226],&quot;469777803&quot;:&quot;left&quot;,&quot;469777804&quot;:&quot;&quot;,&quot;469777815&quot;:&quot;hybridMultilevel&quot;}" data-aria-posinset="3" data-aria-level="1"><span data-contrast="auto">Excellent verbal, written, and interpersonal skills.&nbsp;</span><span data-ccp-props="{&quot;201341983&quot;:0,&quot;335551550&quot;:6,&quot;335551620&quot;:6,&quot;335559739&quot;:200,&quot;335559740&quot;:240}">&nbsp;</span></li> <li data-leveltext="" data-font="Symbol" data-listid="13" data-list-defn-props="{&quot;335552541&quot;:1,&quot;335559684&quot;:-2,&quot;335559685&quot;:720,&quot;335559991&quot;:360,&quot;469769226&quot;:&quot;Symbol&quot;,&quot;469769242&quot;:[8226],&quot;469777803&quot;:&quot;left&quot;,&quot;469777804&quot;:&quot;&quot;,&quot;469777815&quot;:&quot;hybridMultilevel&quot;}" data-aria-posinset="3" data-aria-level="1"><span data-contrast="auto">Technical proficiency and knowledge in MS Office (Word, Excel &amp; Outlook).</span><span data-ccp-props="{&quot;201341983&quot;:0,&quot;335551550&quot;:6,&quot;335551620&quot;:6,&quot;335559739&quot;:200,&quot;335559740&quot;:240}">&nbsp;</span></li> <li data-leveltext="" data-font="Symbol" data-listid="13" data-list-defn-props="{&quot;335552541&quot;:1,&quot;335559684&quot;:-2,&quot;335559685&quot;:720,&quot;335559991&quot;:360,&quot;469769226&quot;:&quot;Symbol&quot;,&quot;469769242&quot;:[8226],&quot;469777803&quot;:&quot;left&quot;,&quot;469777804&quot;:&quot;&quot;,&quot;469777815&quot;:&quot;hybridMultilevel&quot;}" data-aria-posinset="3" data-aria-level="1"><span data-contrast="auto">Possess excellent oral and written communication skills; strong client interface and presentation skills preferred.</span><span data-ccp-props="{&quot;201341983&quot;:0,&quot;335551550&quot;:6,&quot;335551620&quot;:6,&quot;335559739&quot;:200,&quot;335559740&quot;:240}">&nbsp;</span></li> <li data-leveltext="" data-font="Symbol" data-listid="13" data-list-defn-props="{&quot;335552541&quot;:1,&quot;335559684&quot;:-2,&quot;335559685&quot;:720,&quot;335559991&quot;:360,&quot;469769226&quot;:&quot;Symbol&quot;,&quot;469769242&quot;:[8226],&quot;469777803&quot;:&quot;left&quot;,&quot;469777804&quot;:&quot;&quot;,&quot;469777815&quot;:&quot;hybridMultilevel&quot;}" data-aria-posinset="3" data-aria-level="1"><span data-contrast="auto">Demonstrated ability to drive toward results.</span><span data-ccp-props="{&quot;201341983&quot;:0,&quot;335551550&quot;:6,&quot;335551620&quot;:6,&quot;335559739&quot;:200,&quot;335559740&quot;:240}">&nbsp;</span></li> </ul>