Director of Brand Consumer Research

Ahold Delhaize USA, a division of global food retailer Ahold Delhaize, is part of the U.S. family of brands, which also includes five leading omnichannel grocery brands – Food Lion, Giant Food, The GIANT Company, Hannaford and Stop & Shop. Ahold Delhaize USA associates support the brands with a wide range of services, including Finance, Legal, Sustainability, Commercial, Digital and E-commerce, Technology and more.

Hyattsville, MD

Ahold Delhaize USA

<p class="p1"><strong><br />Ahold Delhaize USA, a division of global food retailer Ahold Delhaize, is part of the U.S. family of brands, which also includes five leading omnichannel grocery brands &ndash; Food Lion, Giant Food, The GIANT Company, Hannaford and Stop &amp; Shop. Ahold Delhaize USA associates support the brands with a wide range of services, including Finance, Legal, Sustainability, Commercial, Digital and E-commerce, Technology and more.<br /><br /></strong>Join our Talent Community to stay updated on opportunities with Ahold Delhaize USA. You&rsquo;ll be the first to know about new positions that match your career aspirations. To join, click here: <strong><a href="https://aholddelhaizeusa.careerswithus.com/join-our-talent-community" target="_blank" title="Talent Community - Ahold Delhaize USA (careerswithus.com)" rel="noopener noreferrer">Talent Community - Ahold Delhaize USA (careerswithus.com)</a></strong>.&nbsp;</p> <p class="p2">&nbsp;</p> <p class="p1"><strong><a href="https://aholddelhaizeusacareers.appvault.com/create" target="_blank" title="Talent Community " rel="noopener noreferrer"></a><br /></strong></p> https://www.adusa.com/

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Full Time

537133

Overview: As the senior leader for brand-aligned consumer research, this role ensures customer understanding is embedded in in-market decisions across ADUSA's brands. The leader oversees a team of researchers aligned to specific brands, delivering insights grounded in local customer needs, competitive context, and business priorities. They serve as the primary connector between brand teams and cross-brand research, translating cross-brand research and addressing specific brand needs and perspectives.<br /><br />By partnering closely with brand Strategy leaders and other relevant leadership team members, this role supports effective execution and business performance. In doing so, the leader ensures strong linkage between cross-brand research and brand-level needs.<br /><br /><strong>Our flexible/ hybrid work schedule includes 3 in-person days at one of our core locations and 2 remote days. Our core office locations include Salisbury, NC, Quincy, MA, Carlisle, PA, Scarborough, ME, and Hyattsville, MD. </strong><br /><br /><strong>Applicants must be currently authorized to work in the United States on a full-time basis.</strong>
Responsibilities: <ul> <li>Leads a team of high-performing consumer researchers directly aligned to ADUSA brands, ensuring each brand is supported by dedicated, high-quality research resources</li> <li>Sets clear roadmap, focus, and ways of working for brand-aligned research teams, ensuring alignment to both brand needs and ADUSA critical priorities</li> <li>Partners with brand leadership to identify key business questions and translate them into structured research plans and priorities</li> <li>Oversees the design and execution of qualitative and quantitative research to address brand-specific opportunities</li> <li>Ensures consumer research is embedded into day-to-day decision-making across brand Strategy and other relevant teams</li> <li>Acts as the primary point of integration with cross-brand consumer research, ensuring enterprise research (e.g., segmentation, BHT, CX, NPS) is activated effectively within each brand</li> <li>Brings forward brand-specific customer understanding, regional nuances, and competitive dynamics to inform enterprise research agendas</li> <li>Ensures delivery of clear, actionable research outputs, translating findings into business implications and recommendations for brand leadership</li> <li>Builds strong relationships with cross-functional stakeholders to drive adoption and impact of consumer insights</li> <li>Manages research vendors, budgets, and resources aligned to brand needs</li> </ul>
Requirements: <ul> <li>Bachelor's degree in marketing, business, psychology, social sciences, or related field; MBA or advanced degree strongly preferred</li> <li>10+ years of experience in consumer research, market research, or consumer insights, with experience supporting multi-brand or multi-market organizations</li> <li>Proven track record of leading and scaling consumer research teams and delivering insights that drive in-market business decisions</li> <li>Deep expertise in qualitative and quantitative research methodologies, including study design, execution, and insight translation</li> <li>Strong ability to connect enterprise (cross-brand) research with localized, brand-specific insights and business needs</li> <li>Exceptional stakeholder management and influencing skills, with experience partnering closely with senior leadership and cross-functional teams</li> <li>Demonstrated success translating complex research findings into clear, actionable recommendations that drive business performance</li> </ul> <br /> ME/NC/PA/SC Salary Range: $139,120 - $208,680 <br />IL/MA/MD/NY Salary Range: $160,000 - $240,000 <br />